Google Analytics articles

Google Analytics is a free web analytics service offered by Google that tracks and reports website traffic. It allows users to track the number of visitors to a website, the pages they visit, the time they spend on the site, and other information about their behavior. The service also provides detailed information about the source of the traffic, such as whether it came from a search engine, a link on another site, or an advertisement. Additionally, Google Analytics can also track conversions and transactions on e-commerce websites, and it can also be used to track the effectiveness of online advertising and social media campaigns. The data collected by Google Analytics can be used to create detailed reports and visualizations that can help website owners and marketers understand their audience and improve the performance of their website.